What You'll Learn

Gold Collar Strategist

The Academy allows you to grow your strategy skillset. With 40+ classes teaching the strategy fundamentals of research, insights, brief writing and creative feedback and also new skills like comms planning, digital strategy and production strategy.

Strategy Fertilizer

Every year you improve your craft as a strategist but the Academy acts as a fertilizer to that growth. Grow faster for your company.

Here's our 101 on asking your boss to get reimbursed for the course.

"Whether you're starting out in Planning or it's been your whole career, Julian's generous wealth of knowledge is invaluable stimulus. A treasure chest of principles, lessons and approaches that goes beyond the theory into actually helping us do our job better"

Anton Reyniers

Netflix, Head of Partner Marketing Creative APAC

Featured Content


3 Pillars of The Academy

1.  Skills

Recorded webinars where I will be teaching a different skill of the role of a strategist.

2.  Career

Guidance on career progression, and managing other strategists.

3.  resources

Downloadable decks that dramatically save you time in your day to day job.

© Planning Dirty 2020